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Specialist Retail Software

Marketing

The Pursuit Marketing module is powerful and adds value to your business. You can optionally collect vital pieces of marketing data at the Point of Sale.

  • Customers name
  • Product Purchased
  • Value of product Purchased
  • What the purchase was for - Anniversary, etc
  • How many times that customer has purchased from you
  • Did the customer respond to an advertising campaign?
  • What are the demographics of the customers at a particular location?

You can then be pro-active by selecting customers who match certain criteria.

  • Post Code Area
  • Most Valuable customers
  • Servicing on watches sold
  • Birthdays
  • Complimentary items
  • Annual revaluations



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